allow you to create a specific "success profile" for your company.
Why create a custom benchmark?
Uniquely identifies what traits work for "your specific" jobs within "your" company
If you have more than 10 people in a particular position, it is critical to understand what is ‘unique’ about which traits work the best rather than relying permanently on the ‘generic’ benchmarks. Generic benchmarks are created for companies across many industries and sizes.
Increase defensibility of your screening process
The more that is done to demonstrate that you are statistically evaluating which traits work for your positions and company, the easier it is to defend your process and why some individuals get hired versus others who are screened out.
Clarify "what" you’re looking for in your jobs
During the process of conducting a benchmarking study, many clients will discover that they have not clearly defined what it is they are looking for within a particular role. This impacts their job posting, job description and certainly their hiring process.